TraceMove past convincing answers,
to decisions you can verify.
Trace structures the decision process, from defining criteria and comparing hypotheses to evaluating evidence and reaching a conclusion. Every conclusion stays linked to the evidence and assumptions behind it.
Should we lead Company B’s Series B?
Linked to 3 pieces of evidence · 2 assumptions
When a decision affects your money, people, or direction,
a convincing answer is only the beginning.
What evidence supports this recommendation?
Open the exact sources and sentences behind every conclusion.
Which assumptions does it depend on?
The assumptions holding up a conclusion are pulled out and shown on their own.
If those assumptions change, should the decision change too?
Change an assumption and compare how the conclusion moves, right where you are.
We turn the thinking behind a decision
into a four-step structure.
Define what success looks like
Set the criteria you will judge by and how much each one matters.
Frame your options as hypotheses
Put comparable options side by side instead of settling for one answer.
Weigh evidence and counter-evidence
Facts from your sources are sorted into confirmed, counter-evidence, and unverified.
Reach a conclusion tied to its reasons
Each conclusion is linked to the evidence and assumptions it rests on.
Set the criteria you will judge by and how much each one matters.
Criteria
Hypotheses
Lead this round and take a board seat
Tranched funding, tied to customer diversification targets
Revisit after next quarter’s results
Evidence
Conclusion
Growth clears the bar, but customer concentration has to be managed through deal terms.
When assumptions change,
see exactly how the conclusion changes.
New information doesn’t mean rebuilding the analysis. Update the assumption that changed, and the conclusion and its reasoning are recalculated. Try it.
Assumptions
The largest customer renews next yearFrom diligence notes · Confirmed
No competitor price cut within a yearOne expert interview · Unverified
Growth clears the bar, but customer concentration has to be managed through deal terms.
AI handles the thinking,
people make the final choice.
Organizes criteria, hypotheses, and evidence into a first conclusion
It reads your sources, separates what is confirmed from what is still unknown, and lays it out for comparison.
Examine, challenge, and adopt
Remove weak evidence, revise assumptions and weights, then make the final call yourself.
✓ Approved by ICAdopted criteria inform the next decision
Any decision that needs evidence
can be worked through the same way.
Investment review
Should we lead Company B’s Series B?IR deck · Financial model · Diligence notes
Market entry
Enter Japan next half, or grow the home market first?Market research · Sales pipeline · Runway
Strategic priorities
Launch a new product, or deepen the existing one?Customer interviews · Revenue data · Roadmap
Use AI with confidence,
grounded in evidence you can verify.
Connect only what you need
Choose which mail, files, and documents a decision can use.
Every fact has a source
Open any sentence behind a conclusion at its exact place in the original.
You control connections and data
Disconnect and delete stored data at any time.